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Amendy is bridging the gap between quinoa producers and final customers by building unique capabilities in quinoa food processing and food innovation to make quinoa fit in the local cookery habits in Morocco. Amendy is based on an inclusive business model where farmers are key partners that supply raw quinoa.
The company creates value by developing expertise in quinoa product development and diversification. Amendy’s business model creates win-win solutions with profit interest that solves farmers’ problems and generates proper benefit in a promising niche market.