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TEAM ID: : ExID-21S-1200567362
TEAM NAME: Spiru-Star
VALUE PROPOSITION: New spirulina products - Create a feedback platform - promotion - Gift cards - subscription - Lower price and better quality - available - Sustainable packaging - Nutritional variety.
PROBLEM ADDRESSED: By 2050, our planet will have 9 billion people, and an increase in global agricultural production of 60% will be needed by then to meet the demand for food. Find other food sources is necessary to ensure food security. In a macroscopic level, 2.3% suffer from acute malnutrition as a result of inadequate nutrition, 14.9% suffer from growth retardation and 31.6% of children aged 6 months to 5 years have iron deficiency anemia. Furthermore, Morocco is a tourist country, Most tourists are from Western European
origin 10% of whom are vegetarians, and who will therefore suffer the same problem as the 3% of Moroccan vegetarians because there is a big lack of vegetarian restaurants in Morocco. Finally, lack of energy drinks production units in Morocco.
APPLICATION SOLUTION: Our project consist to produce several natural, healthy and delicious spirulina-based food products available to the Moroccan population with a suitable price. Our products are unique. And the essential products of our company are : energy drink, spirulina juice, powder superfood. So, by this solution we will contribute to development of morocco trough the fight against malnutrition and our products based on spirulina will be the best nutrients of the future by their interesting nutritional qualities and therefore we can ensure world food security.
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